Are you guilty of saying (or even thinking) that you have to do “XYZ” before you can… (fill in the blank here)?
I’ve gotten SO many messages from people explaining to me why they can’t do “X” with their business until they’ve done “Y” first.
Examples: I need to have my website up before I can sign clients, I need to figure out my niche before I can start creating content for Facebook, I need WAY more experience before anyone would hire me, I can’t create a profile before I decided on my business name.
You can’t stay stuck like this if you want to create a business. Here’s why:
Girls, don’t get me wrong – I’ve done this! I didn’t start my coaching business for ages because I of two specific things:
I didn’t know my business name and I couldn’t decide which language I wanted to start in (English or German). Those two details got me stuck for weeks, months.
The big joke of it all is that I was so torn between starting in English or German that I didn’t create any content in either language! I was so obsessed with the fear of making the wrong decision that I didn’t make any decision at all.
I convinced myself that I couldn’t do anything with my business until I created a business name.
Well, that’s ridiculous! I spent months trying to figure out my business name. Months! Months that I could have been helping people already, months that I could have been growing my business, months that I could have been earning money already if I had just started!
The most ridiculous thing about getting hung up on those details is that they’re all changeable!
You can change your name on social media as many times as you want!
It’s not a reason to not get started.
If you don’t know your niche, you can still start somewhere. The fact is, your niche is going to change anyway!
My content from one year ago is entirely different from my content today. My niche and message evolved while I was doing my thing.
In fact, the only way you’re going to discover your niche is by getting out there!
Offering free coaching sessions helped it become clear to me who I wanted to work with and who I didn’t.
You have to start somewhere!
Start with a beta client, a free client, and you will get clear on what you’re good at and what you’re not.
My self-made branding when I just started out:
My personal branding today:
Saying that you have to do “blank” before you can do “blank” is a massive block. And you can stay stuck with that forever if you don’t JUMP!
You can wait until you have enough money to hire a business coach,
but if you don’t make money by starting your business
then you will never be able to afford a coach. It’s a vicious cycle.
If you do nothing, then nothing happens.
You can’t wait for the magic to happen before you take the risk.
It doesn’t work like that.
I wish someone had told me that early in my business. Start with anything!
There is no right decision. The right decision is to make any decision!
Once you dare to break free, once you dare to make a decision, that’s when things will start to happen.
It’s honestly such a breakthrough when you realize that you don’t need everything to be perfect before you start pursuing your dream.
Take a leap of faith!
The only thing you can do wrong is to do nothing.
You are good enough.
You can do what you want to do. Just start somewhere!
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